Media Connect Transforms the Photo Upload Process for Customers

May 05, 2011

MRIS, the leading local real estate data company, today unveils the newest enhancement to the MLS system with Media Connect, a tool to simplify photo uploading for real estate professionals. The MRIS system currently hosts more than 70,000 active real estate listings and over one million photos were added in 2011, which translates to an average daily sales volume of $97 million. To better support agents with listing input, Media Connect boasts intuitive features and 80% faster upload times. In addition to being fast and easy, Media Connect will enable agents to provide their customers with robust package listings and improved home search comparisons.

“Uploading photos was a daunting task to our customers,” says Tim Campbell, Keystone Product Manager at MRIS. “We listened to their requests to completely overhaul the system. Now, Media Connect makes photo upload seamless. From thirty photo uploads in under four minutes, to compatibility with Macs and PCs using browsers that support Adobe Flash, Media Connect is another example of MRIS delivering real estate in real time.”

With the new Media Connect tool, MRIS customers will enjoy the following capabilities:

• Upload photos prior to receiving an MLS number
• Upload up to 30 photos at once using the batch upload system
• Prioritize photos using a drag and drop feature
• Provide photo captions up to 50 characters
• Create picture-to-picture comparisons of listings

"We understand how fast our customers are moving these days. This upgrade makes promoting their listings faster, simpler and more effective so they can focus on what’s most important—selling homes,” says John L. Heithaus, MRIS Chief Marketing Officer. “At MRIS, we’re committed to giving our customers every advantage. Media Connect is just one example of how we translate technology advances into effective marketing tools.”